&Co. Episode 018: Talk of The Town Card Game
On this special episode of &Co., Yard's own Chris Ashwell and Andre Johnson step in as guest hosts to debut Talk of the Town—a brand new storytelling card game created by the Yard team. More than just a game, Talk of the Town is a tool for connection, designed to spark meaningful conversations about place, community, and creativity. Chris and Andre share the backstory behind its creation, the design process, and the ways they hope it will be used—from community council meetings to coffee shops across the country. Whether you're a planner, a neighbor, or just someone who loves a good story, this one’s for you.
Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.
Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.
